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The Future of Advertising: Crisis or Opportunity

  • Publicis Media 375 Hudson Street, 17th Floor New York, NY, 10014 United States (map)

Please note this event is in-person.

The future of advertising will be impacted by ever evolving technology, brand safety issues and a looming recession. Is the industry in a state of crisis or do these challenges present opportunities to build a better advertising community. 

In this panel, you will hear on key trends and topics that will impact marketers in 2023 and beyond including:

  • How the economy will shape digital advertising in the short  and long-term

  • What opportunities do current challenges present to support brands, consumers and businesses?

  • What technological trends are here to stay, and what will be gone with the wind! 

  • How will continued brand safety and consumer privacy challenge and shape marketing?

  • How marketers will keep up with creative ad messaging in their campaigns to  incorporate new consumer innovations as well a call for more diversity and inclusion?

You'll want to take advantage of this opportunity to network and end the year with insights to take into the new year.

PANELISTS:

Ritu Trivedi
Executive Director, Mindshare
(Moderator)

Amanda Richman
CEO, Mindshare North America

Walter T. Geer III
Chief Experience
Design Officer, VMLY&R

Sheryl Goldstein
EVP, Chief Industry Growth Officer, IAB

SPECIAL THANK YOU TO OUR SPONSOR

 
 
Earlier Event: December 7
First Wednesdays | Holiday Edition
Later Event: February 1
FIRST WEDNESDAYS | NETWORKING EVENT