Professional Development: Deep Dive into Social Marketing - Strategy and Engagement
Dates: August 24, 2010
Times: 7:00 PM - 9:00 PM
Event Type: 212 Event
Description:

Digging deep and wide into Social Strategy and Engagement. Questions will be addressed like - What is a social strategy? How should this social strategy relate to the overall company? What are key steps in bringing that strategy to life? How do you create and implement a social strategy in complex organizations? How does engagement link to strategy? How do you insure engagement promotes strategic goals over time?

Discussion leaders … More to come!!

  • Tom Troja – Founder and partner at Social Symphony where he develops social strategy and engagement plans for brands and agencies
  • David Berkowitz - Senior Director of Emerging Media & Innovation for 360i where he develops social media programs for marketers
  • Adam Broitman - Partner and Ringleader at Circ.us, an NYC based creative communications firm that helps brands and their agencies tell stories through innovation and participation

With more to come... so sign up today

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Registration: Deadline: August 23, 2010 at 5:00 PM