October 15th-17th at the Friars Club

$100 Discount for 212 Members

Enter Referral Code 212NYC when you register and save $100.
Register by 9/24/08 and save an additional $100 – that’s a $200 savings!

• Comprehensive courses teach you how to successfully sell, buy, and measure
 interactive media
• Learn from tenured industry veterans with real-world experience
• Thousands credit Laredo Group with boosting ROI!
• Each course includes over 250 page manual
Impartial, product-agnostic curriculum – no sales pitches from vendors!
• Over 23,000 professionals trained!

Limited Seats. Register NOW!

Sellers attend 2 intensive days of comprehensive courses that teach them everything from basic industry terminology to advanced sales techniques. Attendees leave knowing exactly how to sell interactive and integrated ad programs the very next day and report immediate sales lift and ROI.

Media planners and buyers attend intensive and comprehensive seminars that teach them everything from basic industry terminology to advanced media planning and buying techniques. Whether you’re a traditional media planner that needs to cross-over into interactive media, or you’re an interactive media planner that needs to sharpen your skills, these how-to courses teach you exactly what you need to know to plan, buy, execute, measure and optimize digital media campaigns.

Laredo Group training seminars teach you in just 2 or 3 days what would take a year of hands-on trial and error experience. Register today. Seats are limited to provide an optimum learning environment.

Intelligent Selling of Internet Advertising Courses
 

October 15 - Intelligent Selling of Internet Advertising - Level I
This is a must-do course to gain comprehensive knowledge of all aspects of interactive media delivery, measurement and creative elements. If you're new to the industry, or need to improve your knowledge and skills this is an essential course.

October 16 - Intelligent Selling of Internet Advertising - Level II
Provides in-depth basic and intermediate “how to” knowledge and sales skills and techniques needed for selling online-only and integrated advertising programs. Learn advanced techniques in digital and integrated sales.
 

Intelligent Planning & Buying of Interactive Media Courses

October 15 - Intelligent Planning & Buying of Interactive Media - Level I
This is a must-do course to gain comprehensive knowledge of all aspects of interactive media delivery, measurement and creative elements. If you're new to the industry, or need to improve your knowledge and skills this is an essential course.

October 16 - Intelligent Planning & Buying of Interactive Media - Level II
Provides in-depth basic and intermediate knowledge on “how to” develop and manage online and interactive advertising and marketing campaigns. Learn advanced techniques for planning & executing online media campaigns, including emerging digital media.

October 17 - Intelligent Research, Targeting & Measurement of Interactive Ads & Audiences
Provides a "how to" overview of the processes and tools effective online marketers use to plan, measure and optimize online campaigns.

Registration fees are per student - includes continental breakfast, luncheon and break refreshments and course manuals.

Early-Bird Pricing (available through 9/24/2008)
1 Course $895  - 2 Courses $1,595  - 3 Courses $2,195 
Standard Pricing (after 9/24/2008)
1 Course $995  - 2 Courses $1,795  - 3 Courses $2,495 

Course Instructors:
Leslie Laredo, President
Jason Heller, Executive Vice President
Rob Graham, VP Creative & Technical Training

Visit http://www.laredogroupseminars.com/ for detailed course descriptions, outlines, and agendas.

Click here to read our Registration Policy