The rise of digital video, blogging, podcasting, and social media has changed media consumption habits and traditional marketing strategies forever.  Companies are still scrambling to get a hold on how to embrace these new tools to deliver their marketing messages to customers.  And, consumers are constantly evolving, creating a need for marketers to rapidly react to consumer demands in the current marketplace.  What will the future hold?  How will our marketing tactics change?  How will true digital convergence affect marketing and advertising programs?

Back by popular demand, following last year's panel on this subject, please join us for another round of the Digital Evolution Panel.  Mark Naples, Managing Partner, WIT Strategy will lead a panel of digital visionaries as they look back over the evolution of the digital world since they last met on the 212 stage.  They’ll also take a peek into the exciting challenges that lie ahead for our industry.

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