Cadreon is a custom audience marketplace that redefines how media is bought.  Cadreon presents a revolutionary new idea in marketing.  Born from the minds of a new generation of media traders; we use sophisticated technology platform and predictive algorithms to buy audiences instead of inventory.

The Associate Media Director will be responsible for establishing strong relationships  with partners, vendors and clients; point of contact for day-to-day management of client business.

Responsibilities:

·         Contribute to client's business growth by identifying new business opportunities.

·         Actively participate in new business and internal agency thinking by assisting media director in day-to-day management of Media Services.

·         Development of communication strategies for multiple clients;  drive implementation of the newest technologies and marketing strategies.

·         Ability to build spending strategies, success metrics, introduce new success metrics and portfolio management.

·         Manage Revenue analyses in order to optimize and provide strategic guidance.

·         Provide mentorship for team members.

·         Encourage and inspire campaign management team to build first class campaigns.

·         Interpret and draw relevant insight from research resources; advanced knowledge in working with syndicated research tools as well as non-syndicated sources.

·         Generate, assemble, and present time sensitive reports, ad-hoc reports and  POVs.

·         Well-versed in all forms of digital media with a strong knowledge of competitive marketplace including competitive practices, bid landscape, and product offerings.

·         Knowledge of offline and online space; understands the relationships between brand, media, and consumer; working knowledge of online performance tracking and brand measurement tools.

·         Excellent quantitative analytical skills; knowledge of testing methodologies.

·         Senior level client negotiation and management experience with the ability to write clearly and to make lively, imaginative but substantive presentations.

·         Ability to manage multiple projects at once and ensure strong integration across the organization.

·         Contributes strategic insight in new business efforts; determines optimal staffing assignments for existing clients as well as for new business efforts.

·         Responsible for on-going optimization of campaigns.

·         Will define, measure, and increase productivity of all clients.

·         Management of cross functional projects across technology, operations, finance, audience intelligence, client, planning agency, and 3^rd party.

·         Use of internal workflow and management tools (i.e. salesforce, campaign budget reporting etc.) is a must.

Qualifications:

• 5+ yrs experience in media disciplines within an online advertising agency.
• Experience in traditional advertising, direct marketing, cable/broadcasting or similar media environment is a plus.
• Exceptional business development acumen and client facing skills.
• Well-versed in all forms of media including direct mail, print, broadcast, non-traditional media, as well as interactive/online marketing programs that go beyond the scope of “media”, such as affiliate programs, direct e-mail and non-traditional buying practices.
• Experience in growing, managing and inspiring internal teams; strong leadership and organizational skills.
• Bachelor’s degree preferred, or equivalent work experience.