Rick joined Microsoft in 2006 and leads all sales efforts for Microsoft Advertising in the Eastern US. In December 2009, Rick’s regional responsibilities were increased to include the Southeastern US and he currently presides over a sales and service organization of over 230 people, overseeing offices in New York, Boston and Atlanta.

Rick and his team help Fortune 1000 marketers and leading advertising agencies drive deep and profitable engagement with audiences across Microsoft’s portfolio of Owned & Operated properties as well as third-party sites that reach 80 percent of online users.  Those brands include MSN, Bing, Windows Live, XBOX Live, Wonderwall, FOXSports and MSNBC and consist of all Microsoft Advertising platforms including Display, Search, Branded Entertainment, Video, Advanced TV, Gaming and Mobile. 

Under Rick’s leadership, revenues for the East Region grew six-fold in his first three years at Microsoft. He spearheaded Microsoft Digital Showcase in 2008, now in its third year, which is Microsoft’s first digital upfront event showcasing its investment in programming and content.  Rick’s region also launched the company’s first multi-screen advertising campaign in 2009 for The Discovery Channel’s Deadliest Catch program, which resulted in the most watched season premiere in the show’s history.

Rick is an 18-year veteran of media sales and management and has spent the last 13 years working in digital. He has experience in consumer brand advertising and sponsorship, B2B marketing, e-commerce and performance marketing. Prior to joining Microsoft, he spent over four years at Yahoo!, last serving as director of strategic accounts. Before Yahoo!, he served as the East Coast sales director a t Forbes.com. Rick began his media career in print working for Ziff-Davis Publishing, which led to his first online job as a regional manager with ZDNet.

Rick is active in the advertising community and currently serves as President of the 212 NYC Interactive Advertising Club and is a member of The ADVERTISING Club of New York’s Digital Action and Digital Marketing & Media committees. He also serves on the IAB’s Sales Executive Council and is also an Advisor for the Martini Media Network. He is a graduate of Carnegie Mellon University and holds a BA in Professional Writing. Rick is based in New York City and resides in Long Island with his wife and three daughters.